technology Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/technology/ Digital Marketing News: customer experience, social, mobile marketing Tue, 13 Jun 2023 08:56:20 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png technology Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/technology/ 32 32 Banks admit to losing 20% of their customers due to poor customer experience https://www.marketingtechnews.net/news/2023/jun/13/banks-admit-to-losing-20-of-their-customers-due-to-poor-customer-experience/ https://www.marketingtechnews.net/news/2023/jun/13/banks-admit-to-losing-20-of-their-customers-due-to-poor-customer-experience/#respond Tue, 13 Jun 2023 08:56:18 +0000 https://www.marketingtechnews.net/?p=108950 Global banks are losing one in five (20%) of their customers due to poor customer experience, having overlooked what truly matters, according to new research by 10x Banking. The landmark study commissioned by 10x, the transformational cloud-native SaaS core bank operating system founded by former Barclays CEO Antony Jenkins, revealed that banks in key markets... Read more »

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]]> https://www.marketingtechnews.net/news/2023/jun/13/banks-admit-to-losing-20-of-their-customers-due-to-poor-customer-experience/feed/ 0 74% of marketers embrace simplification amid economic downturn https://www.marketingtechnews.net/news/2023/mar/14/74-of-marketers-embrace-simplification-amid-economic-downturn/ https://www.marketingtechnews.net/news/2023/mar/14/74-of-marketers-embrace-simplification-amid-economic-downturn/#respond Tue, 14 Mar 2023 08:32:41 +0000 https://www.marketingtechnews.net/?p=108751 Clevertouch Marketing, a martech consulting and service provider, has revealed the results of its latest annual State of Martech research. In partnership with the University of Southampton Business School, a world top 100 university (QS World University Rankings 2022), Clevertouch surveyed more than 650 senior marketers across the UK, EMEA and USA to create a... Read more »

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]]> https://www.marketingtechnews.net/news/2023/mar/14/74-of-marketers-embrace-simplification-amid-economic-downturn/feed/ 0 75% of businesses to up data related technology spend in 2023  https://www.marketingtechnews.net/news/2023/feb/15/75-of-businesses-to-up-data-related-technology-spend-in-2023/ https://www.marketingtechnews.net/news/2023/feb/15/75-of-businesses-to-up-data-related-technology-spend-in-2023/#respond Wed, 15 Feb 2023 16:01:09 +0000 https://www.marketingtechnews.net/?p=108709 Nearly 75% of businesses plan to increase their technology budgets in 2023, according to a survey conducted by Lytics, a next generation customer data platform (CDP). A quarter said the increase will be as much as 30%.  The Lytics 2023 Digital Ad Spending Report of 100 go-to-market decision makers–conducted in conjunction with Sapio Research–found that 58%... Read more »

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