Student Beans Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/student-beans/ Digital Marketing News: customer experience, social, mobile marketing Thu, 04 Aug 2022 08:13:23 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png Student Beans Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/student-beans/ 32 32 Student Beans launches tech to connect brands with 5 million potential customers https://www.marketingtechnews.net/news/2022/aug/04/student-beans-launches-tech-to-connect-brands-with-5-million-potential-customers/ https://www.marketingtechnews.net/news/2022/aug/04/student-beans-launches-tech-to-connect-brands-with-5-million-potential-customers/#respond Thu, 04 Aug 2022 07:33:16 +0000 https://www.marketingtechnews.net/?p=108303 Student loyalty network Student Beans has unveiled a new brand in its audience verification technology – Beans iD. The newly-launched tech will enable brands to provide securely gated discounts and incentives to verified members of six key in-demand consumer groups: • Students (through Student Beans)• Graduates (through Grad Beans)• Healthcare professionals• Military and Armed Forces•... Read more »

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Two-thirds of Gen Z out of touch with traditional Black Friday marketing https://www.marketingtechnews.net/news/2021/nov/29/two-thirds-of-gen-z-out-of-touch-with-traditional-black-friday-marketing/ https://www.marketingtechnews.net/news/2021/nov/29/two-thirds-of-gen-z-out-of-touch-with-traditional-black-friday-marketing/#respond Mon, 29 Nov 2021 11:01:29 +0000 https://marketingtechnews.net/?p=107700 Gen Z has fallen out of touch with Black Friday marketing that fails to demonstrate a company’s sustainable practices, despite being the nation’s biggest consumers. The latest from student marketing platform Student Beans, the research suggests conscious and ethical brand communications have the most impact on younger generations. Despite this, Gen Z spends more than... Read more »

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