personalised Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/personalised/ Digital Marketing News: customer experience, social, mobile marketing Wed, 21 Jun 2023 06:55:41 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png personalised Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/personalised/ 32 32 1 in 3 want more personalised ads, but only 6% willing to share more data https://www.marketingtechnews.net/news/2023/jun/21/1-in-3-want-more-personalised-ads-but-only-6-willing-to-share-more-data/ https://www.marketingtechnews.net/news/2023/jun/21/1-in-3-want-more-personalised-ads-but-only-6-willing-to-share-more-data/#respond Wed, 21 Jun 2023 06:55:33 +0000 https://www.marketingtechnews.net/?p=108965 Precis Digital, a data-driven digital marketing agency, has unveiled its latest research, conducted by the YouGov analysis institute, on consumer attitudes towards privacy and wider societal issues in digital advertising in the UK. The study highlights that while one-third of consumers express a desire for personalised advertisements, a mere 6% are willing to share additional data to... Read more »

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