augmented reality Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/augmented-reality/ Digital Marketing News: customer experience, social, mobile marketing Tue, 05 Jul 2022 17:06:40 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png augmented reality Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/augmented-reality/ 32 32 Vodafone invites Snapchatters to connect with Emma Raducanu virtually https://www.marketingtechnews.net/news/2022/jul/05/vodafone-invites-snapchatters-to-connect-with-emma-raducanu-virtually/ https://www.marketingtechnews.net/news/2022/jul/05/vodafone-invites-snapchatters-to-connect-with-emma-raducanu-virtually/#respond Tue, 05 Jul 2022 17:06:37 +0000 https://www.marketingtechnews.net/?p=108135 Vodafone, the Official Connectivity Partner of The Wimbledon Championships has partnered with Snapchat to launch a new augmented reality experience that invites Snapchatters to take their place on Centre Court and be connected to the tournament like never before. As part of Vodafone’s #FeelTheConnection summer campaign, which focuses on using connectivity to bring fans different... Read more »

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]]> https://www.marketingtechnews.net/news/2022/jul/05/vodafone-invites-snapchatters-to-connect-with-emma-raducanu-virtually/feed/ 0 HubSpot: Chatbot usage more than doubled during the pandemic https://www.marketingtechnews.net/news/2021/jul/23/hubspot-chatbot-usage-more-than-doubled-during-the-pandemic/ https://www.marketingtechnews.net/news/2021/jul/23/hubspot-chatbot-usage-more-than-doubled-during-the-pandemic/#comments Fri, 23 Jul 2021 07:06:06 +0000 http://marketingtechnews.net/?p=107201 Chatbot usage in the UK has more than doubled since 2020, with a third of all marketers now using them to engage with customers. The findings come from marketing software provider HubSpot’s 2021 Not Another State of Marketing Report, which surveyed 1,500 marketers globally, and found that marketing and social media priorities are shifting to... Read more »

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]]> https://www.marketingtechnews.net/news/2021/jul/23/hubspot-chatbot-usage-more-than-doubled-during-the-pandemic/feed/ 1 Doritos launches augmented reality summer campaign https://www.marketingtechnews.net/news/2021/jul/07/doritos-launches-augmented-reality-summer-campaign/ https://www.marketingtechnews.net/news/2021/jul/07/doritos-launches-augmented-reality-summer-campaign/#respond Wed, 07 Jul 2021 15:31:00 +0000 http://marketingtechnews.net/?p=107163 Doritos has launched its ‘Make Your Play’ platform, a campaign aimed at encouraging music fans to return to events this summer as social distancing restrictions continue to ease. The campaign will utilise augmented reality (AR) technology developed by Poplar Studio and 8th Wall on interactive posters throughout the UK. Those who spot the posters can... Read more »

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