Doritos Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/doritos/ Digital Marketing News: customer experience, social, mobile marketing Mon, 01 Nov 2021 15:49:25 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png Doritos Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/doritos/ 32 32 Doritos launches augmented reality summer campaign https://www.marketingtechnews.net/news/2021/jul/07/doritos-launches-augmented-reality-summer-campaign/ https://www.marketingtechnews.net/news/2021/jul/07/doritos-launches-augmented-reality-summer-campaign/#respond Wed, 07 Jul 2021 15:31:00 +0000 http://marketingtechnews.net/?p=107163 Doritos has launched its ‘Make Your Play’ platform, a campaign aimed at encouraging music fans to return to events this summer as social distancing restrictions continue to ease. The campaign will utilise augmented reality (AR) technology developed by Poplar Studio and 8th Wall on interactive posters throughout the UK. Those who spot the posters can... Read more »

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