1.0Marketing Tech Newshttps://www.marketingtechnews.netWhy Google loves a persona-led approach to content - Marketing Tech Newsrich600338<blockquote class="wp-embedded-content" data-secret="3kLacMa91D"><a href="https://www.marketingtechnews.net/news/2014/sep/12/why-google-loves-a-persona-led-approach-to-content/">Why Google loves a persona-led approach to content</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.marketingtechnews.net/news/2014/sep/12/why-google-loves-a-persona-led-approach-to-content/embed/#?secret=3kLacMa91D" width="600" height="338" title="“Why Google loves a persona-led approach to content” — Marketing Tech News" data-secret="3kLacMa91D" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript">
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Google has made it very obvious that in order to succeed at SEO you need to be producing high quality content that is targeted to your audience. One of the best ways to ensure that you are creating this specialist content is to write for a specific persona. Logically speaking, this makes sense as you are writing for a tailored group of people who will be interested in your products...